JEKEUN is a London based Menswear brand from Je Keun Cho, whose heritage and cultural background spans East Asia - South Korea, Japan and China. Inspired by 90-2000s East Asian and British rebellious youth culture and cinema, Cho encapsulates the essence of the time and place where he most felt his identity form. JEKEUN champions freedom - serving a punk attitude, which celebrates the inherent liberation within each man.


 
         
         
    
    
      
      
        
      
      
        
        
          
        
        
 
      
    
      
      
        
      
      
        
        
          
        
        
 
      
    
      
      
        
      
      
        
        
          
        
        
 
      
    
      
      
        
      
      
        
        
          
        
        
 
      
    
   
    
    
      
      
        
      
      
        
        
          
        
        
 
      
    
   
    
    
      
      
        
      
      
        
        
          
        
        
 
    
    
      
      
        
      
      
    
      
      
        
          
        
      
      
        
        
          
        
        
 
      
    
   
    
    
      
      
        
      
      
        
        
          
        
        
